No Spending Cliff for Advertising, Only Muted Growth in 2013

No Spending Cliff for Advertising, Only Muted Growth in 2013

Will the scatter and spot TV advertising markets see post-election spending in the fourth quarter?

Report Date :
12/07/2012
Topic :
TV Advertising
Source Silos :
1) Network TV media buyers (3) 2) Spot TV advertising sellers (2) 3) Out-of-home advertising sellers (2) 4) Out-of-home advertising buyer (1) 5) Local advertising industry specialist (1) 6) Secondary sources (3)
Sector :
Consumer Discretionary
Companies :
AOL, BLC, CBS, CMCSA, DIS, DISCA, FB, GCI, GOOG, JRN, LAMR, LNKD, MSFT, MNI, NFLX,NWS, NYT, P, SBGI, SNI, SSP, TWX, VCI, VIA, YHOO
Industry :
Media