TWTR // Posts tagged as "TWTR"
Facebook’s Ad Clout Still Growing As Its Mobile Reach Surges
Research Question: Can Facebook entice large national brands to increase advertising on its site? Companies: AAPL, AMZN, FB, GOOG/GOOGL, LNKD, MSFT, TWTR, YHOO By: Seth Agulnick Click here to download the report (.pdf) Summary of Findings Facebook Inc.’s (FB) momentum with large national brands and other advertisers continues to build, especially in mobile display ads, where […]
TV Advertising Taking All the Punches Right Now
Research Question: Is weaker advertising spending a secular or cyclical trend? Companies: AMCX, AMZN, AOL, CBS, CCO, CMCSA, DIS, DISCA, EPA:DEC, FB, GCI, GOOG/GOOGL, IHRT, LAMR, MSFT, NFLX, NLSN, NWS, P, SBGI, SNI, SSP, TWTR, TWX, VIA/VIAB, YHOO, YUME By: Rachel Dangermond Click here to download the report (.pdf) Summary of Findings Advertiser spending on digital […]
LinkedIn’s Ad Revenue Set to Spike Through Content Marketing
Research Question: Will content marketing provide a significant boost to LinkedIn’s revenue? Companies: FB, GOOG/GOOGL, LNKD, TWTR, YHOO By: Susan Jennings Click here to download the report (.pdf) Summary of Findings LinkedIn (LNKD) has the potential to significantly grow its revenue through content marketing/native advertising. It also should benefit from its stronghold on business-to-business (B2B) advertising […]
December 2014 Trends Tracker
Trends Tracker Companies covered: AAPL, AMX, AMZN, ANGI, BABA, CMG, DD, ETR:BMW, FB, GOOG/GOOGL, GRPN, HKG:0992, ISRG, KRX:005930, LNKD, MA, MCD, MON, NFLX, S, SFM, SIRI, SYT, T, TGT, TMUS, TSLA, TTWO, TWTR, TWX, TYO:7201, TYO:7974, VZ, WFM, WMT, YELP Click here to download the report (.pdf) Introduction Welcome to Blueshift Research’s and SurveyMonkey’s fifth […]
Deep-Pocketed Giants Pose Biggest Threat to Pandora
Research Question: Can Pandora withstand increasing competition from Spotify, iTunes Radio and other streaming music providers? Companies: AAPL, AMZN, DDAIY, F, GOOG/GOOGL, IHRT, MSFT, P, S, SIRI, T, TMUS, TWTR, VZ By: Seth Agulnick Click here to download the report (.pdf) Summary of Findings Pandora Media Inc. (P) will face pressure in growing its user base […]
Cord Cutting Will Continue its Plodding Pace in 2015
Research Question: Will 2015 be the year cord cutting reaches critical mass? Companies: AAPL, AMCX, AMZN, CBS, CMCSA, CVC, DIS, DISH, DTV, GOOG, BSYBY, BT, MSFT, NFLX, OUTR, T, TWC, TWTR, TWX, TYO:6758, VIA, VZ By: Seth Agulnick Click here to download the report (.pdf) Summary of Findings There will be no surge of pay-TV customers canceling […]
November 2014 Trends Tracker
Trends Tracker Companies covered: AAPL, AMD, AMZN, ANGI, BABA, BBRY, CBS, CMCSA, CMG, DIS, DISH, DOW, EBAY, EIX, FB, GOOG/GOOGL, HAR, ISRG, KR, KRX:005930, LNKD, MON, MSFT, NFLX, NRG, NVDA, S, SABR, SFM, SIRI, SWY, T, TMUS, TWTR, TWX, TYO:6758, TYO:7974, VZ, WFM, WMT, YELP Click here to download the report (.pdf) Introduction Welcome to […]
Agencies See Modest 3Q Growth for Facebook, but Much Upside
Research Question: Will new ad products and News Feed enhancements allow Facebook to sustain its ad revenue growth rate amid rising competition from Google and Twitter? Companies: AMZN, AOL, CNVR, FB, GOOG, LNKD, MM, MSFT, P, TWTR, YHOO By: Seth Agulnick Click here to download the report (.pdf) Summary of Findings Spending growth on Facebook Inc. […]
2015 Traditional Advertising Budgets Depart to Digital
Research Question: Will digital advertising continue to grow at the expense of television? Companies: AAPL, AMZN, AOL, CBS, CCO, CMCSA, DIS, DISCA, FB, GCI, GOOG/GOOGL, LAMR, MSFT, NLSN, NWS, P, SBGI, SCOR, SNI, SSP, TRBAA, TWTR, TWX, VIA/VIAB, YHOO, YUME By: Rachel Dangermond Click here to download the report (.pdf) Summary of Findings Digital media buyers […]
Potential Wireless Bonanza Pits Cell Against Mobile Wi-Fi in Connected Vehicles, IoT
Research Question: How are the prospects of connecting new vehicles and mobile devices to the nation’s wireless networks affecting broadband expansion plans heading into 2015? Companies: AKAM, CIEN, CMCSA, DDAIF, ETR:NSU, F, FB, GM, GOOG/GOOGL, LVLT, MSFT, P, RKUS, S, STO:ERIC-B, T, TMUS, TWC, TWTR, TYO:7203, VZ By: John Harington Click here to download the report (.pdf) […]
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