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TWTR  // Posts tagged as "TWTR"

January 2015 Trends Tracker

Trends Tracker Companies covered: AAPL, AMZN, ANGI, BABA, BBRY, CMCSA, CMG, COST, DISH, EBAY, ETR:BMW, FB, GM, GOOG/GOOGL, GIS, HAR, IHRT, KRX:005930, LNKD, MCD, MON, MSD, MSFT, NFLX, NXTD, P, QCOM, S, SYT, T, TMUS, TWTR, TWX, TYO:6460, TYO:6758, TYO:7201, TYO:7974, VLKAY, VZ, WFM, WMT, YELP Click here to download the report (.pdf)   Introduction Welcome […]

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Facebook’s Ad Clout Still Growing As Its Mobile Reach Surges

Research Question: Can Facebook entice large national brands to increase advertising on its site? Companies: AAPL, AMZN, FB, GOOG/GOOGL, LNKD, MSFT, TWTR, YHOO By: Seth Agulnick Click here to download the report (.pdf)   Summary of Findings Facebook Inc.’s (FB) momentum with large national brands and other advertisers continues to build, especially in mobile display ads, where […]

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Jan 15 2015 Media & Print, Services

TV Advertising Taking All the Punches Right Now

Research Question: Is weaker advertising spending a secular or cyclical trend? Companies: AMCX, AMZN, AOL, CBS, CCO, CMCSA, DIS, DISCA, EPA:DEC, FB, GCI, GOOG/GOOGL, IHRT, LAMR, MSFT, NFLX, NLSN, NWS, P, SBGI, SNI, SSP, TWTR, TWX, VIA/VIAB, YHOO, YUME By: Rachel Dangermond Click here to download the report (.pdf)   Summary of Findings Advertiser spending on digital […]

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Facebook Whisper

Facebook Whisper

Research Question: Can Facebook entice large national brands to increase advertising on its site? Companies Covered: Facebook (FB), Google (GOOG), Twitter (TWTR), Yahoo (YHOO), LinkedIn (LNKD) Report Available: Jan. 23, 2015   Blueshift’s initial research shows Facebook ads have tripled in price as it succeeds with newer products, but stands to lose a significant portion […]

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LinkedIn’s Ad Revenue Set to Spike Through Content Marketing

Research Question: Will content marketing provide a significant boost to LinkedIn’s revenue? Companies: FB, GOOG/GOOGL, LNKD, TWTR, YHOO By: Susan Jennings Click here to download the report (.pdf)   Summary of Findings LinkedIn (LNKD) has the potential to significantly grow its revenue through content marketing/native advertising. It also should benefit from its stronghold on business-to-business (B2B) advertising […]

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December 2014 Trends Tracker

Trends Tracker Companies covered: AAPL, AMX, AMZN, ANGI, BABA, CMG, DD, ETR:BMW, FB, GOOG/GOOGL, GRPN, HKG:0992, ISRG, KRX:005930, LNKD, MA, MCD, MON, NFLX, S, SFM, SIRI, SYT, T, TGT, TMUS, TSLA, TTWO, TWTR, TWX, TYO:7201, TYO:7974, VZ, WFM, WMT, YELP Click here to download the report (.pdf)   Introduction Welcome to Blueshift Research’s and SurveyMonkey’s fifth […]

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Deep-Pocketed Giants Pose Biggest Threat to Pandora

Research Question: Can Pandora withstand increasing competition from Spotify, iTunes Radio and other streaming music providers? Companies: AAPL, AMZN, DDAIY, F, GOOG/GOOGL, IHRT, MSFT, P, S, SIRI, T, TMUS, TWTR, VZ By: Seth Agulnick Click here to download the report (.pdf)   Summary of Findings Pandora Media Inc. (P) will face pressure in growing its user base […]

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Nov 20 2014 Media & Print, Services

Cord Cutting Will Continue its Plodding Pace in 2015

Research Question: Will 2015 be the year cord cutting reaches critical mass? Companies: AAPL, AMCX, AMZN, CBS, CMCSA, CVC, DIS, DISH, DTV, GOOG, BSYBY, BT, MSFT, NFLX, OUTR, T, TWC, TWTR, TWX, TYO:6758, VIA, VZ By: Seth Agulnick Click here to download the report (.pdf)   Summary of Findings There will be no surge of pay-TV customers canceling […]

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November 2014 Trends Tracker

Trends Tracker Companies covered: AAPL, AMD, AMZN, ANGI, BABA, BBRY, CBS, CMCSA, CMG, DIS, DISH, DOW, EBAY, EIX, FB, GOOG/GOOGL, HAR, ISRG, KR, KRX:005930, LNKD, MON, MSFT, NFLX, NRG, NVDA, S, SABR, SFM, SIRI, SWY, T, TMUS, TWTR, TWX, TYO:6758, TYO:7974, VZ, WFM, WMT, YELP Click here to download the report (.pdf)   Introduction Welcome to […]

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LinkedIn Whisper

LinkedIn Whisper

Research Question: Can LinkedIn triple revenue in the next three years as content marketing emerges as the next big category? Companies Covered: LinkedIn (LNKD), Google (GOOG), Facebook (FB), Twitter (TWTR), Yahoo (YHOO) Report Available: Dec. 4, 2014   Blueshift’s initial research shows LinkedIn stands to gain exponentially from the momentum pushing the content marketing trend, however advertisers are […]

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