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LNKD  // Posts tagged as "LNKD"

April Trends Tracker

Trends Tracker Companies Covered: AAL, AAP, ADDYY, ALK, ALKS, BDSI, BRK.A/B, BWLD, CAR, CHH, CMG, DAL, DNKN EXPE, FB, H, HLT, HOT, HRTX, HTZ, IHG, JACK, JBLU, JCP, LNKD, LON:INDV, LUV, MAR, MCD, NKE, OWW, PBPB, PCLN, PLKI, PNRA, QSR, SHAK, SKX, SONC, STO:ORX, TRIP, TSX:GUD, TLV:TEVA, TTNP, TWTR, TYO:7936, UA, UAL, WEN, Z Click here to […]

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Jan 21 2016 Financial

Facebook’s Ad Revenue Growth on Track Despite More Challenges

Research Question: Are advertisers beginning to slow their spending on Facebook? Companies: AAPL, FB, GOOG/GOOGL, KRX:005930, LNKD, TWTR By: Seth Agulnick Click here to download the report (.pdf)   Summary of Findings Facebook Inc.’s (FB) flagship website could lose some ad dollars and market share to emerging social channels like Snapchat and its own Instagram platform […]

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December Trends Tracker

Trends Tracker Companies Covered: AAPL, ADDYY, AMZN, ANGI, CMCSA, CMG, COST, DISH, FB, GOOG/GOOGL, GRPN, KR, KRX:005930, KRX:0066570, LNKD, MCD, NFLX, NKE, PNRA, QSR, S, SKX, T, TMUS, TWC, TWTR, TWX, UA, USM, VZ, WEN, WFM, WMT, YELP, YUM Click here to download the report (.pdf)   Summary of Findings Respondents are moving to big-box retailers […]

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Facebook Idea Proposal

Facebook Idea Proposal

Research Question: Are advertisers beginning to slow down their spending on Facebook? Report Available: Dec. 17, 2015   Blueshift’s initial research shows the vast majority of sources and outlets still believe ad spending on social media sites, including FB, will increase considerably in 2016. However, Blueshift has now received three concerning anomaly data points regarding FB […]

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Oct 19 2015 Media & Print

Local Advertisers Are Making a Slow Turn to Digital Platforms

Research Question: How will local advertisers change their spending mix in 2016? Companies: CBS, CMCSA, FB, FOX, FUEL, GCI, GOOG, IHRT, LNKD, NLSN, P, SBGI, TWTR, YELP, YHOO By: Seth Agulnick Click here to download the report (.pdf)   Summary of Findings Digital platforms such as search, mobile display and online video are gaining momentum among […]

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Oct 16 2015 Media & Print

Strong Scatter Spending Masks Lackluster Advertising Market

Research Question: Are national advertisers spending in the local markets again? Companies: AAPL, ACXM, AMCX, AMZN, AOL, CBS, CCO, CMCSA, DIS, DISCA, FB, GCI, GOOG/GOOGL, IHRT, LAMR, LNKD, MSFT, NFLX, NLSN, NWS/NWSA, NYT, P, RENT, SBGI, SCOR, SNI, SSP, T, TWTR, TWX, VIA/VIAB, VZ, YHOO By: Rachel Dangermond Click here to download the report (.pdf)   […]

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Twitter Is at a Crossroads As Advertisers Struggle to Find Its Value

Research Question: Are advertisers seeing an ROI on Twitter to justify increased spending on the platform? Companies: FB, GOOG/GOOGL, LNKD, MM, TWTR, YHOO By: Seth Agulnick Click here to download the report (.pdf)   Summary of Findings Twitter Inc.’s (TWTR) share of ad budgets could shrink in 2016 as the site’s targeting, reach and conversion rates […]

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September 2015 Trends Tracker

Trends Tracker Companies: AAPL, ADDYY, AMBA, AMZN, ANGI, CAR, CMCSA, CMG, COST, CSCO, DISH, FB, GOOG/GOOGL, GPRO, KR, KRX:005930, LNKD, MCD, NFLX, NKE, PNRA, S, SFTBF, SKX, SSYS, T, TMUS, TSE:QSR, TWC, TWTR, TWX, UA, USM, VZ, WEN, WFM, WMT, YELP, YUM Click here to download the report (.pdf)   Summary of Findings McDonald’s Corp.’s (MCD) […]

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Twitter Idea Proposal

Twitter Idea Proposal

Research Question: Are advertisers seeing an ROI on Twitter to justify increased spending on the platform? Report Available: October 7, 2015   Blueshift’s initial research shows TWTR continuing to struggle. Earlier this year, TWTR lowered its revenue estimates and ousted its CEO. Now the company is reporting flattening user growth. The company has been proactive in developing new […]

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June 2015 Trends Tracker

Trends Tracker Companies Covered:  AAPL, ADSK, AMBA, AMZN, ANGI, CHTR, CMCSA, COST, CTL, DDD, DISH, DTEGY, EBAY, FB, GOOG/GOOGL, GPRO, HKG:0992, HPQ, IHRT, KO, KR, KRX:005930/005935, LNKD, MSFT, NFLX, S, SBUX, SFM, SSYS, SWY, T, TGT, TMUS, TWTR, TWC, TWX, TYO:6758, VIA/VIAB, VZ, WFM, WMT, YELP, ZNGA Click here to download the report (.pdf)   Summary of […]

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