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FB  // Posts tagged as "FB"

Twitter Idea Proposal

Twitter Idea Proposal

Research Question: Are advertisers seeing an ROI on Twitter to justify increased spending on the platform? Report Available: October 7, 2015   Blueshift’s initial research shows TWTR continuing to struggle. Earlier this year, TWTR lowered its revenue estimates and ousted its CEO. Now the company is reporting flattening user growth. The company has been proactive in developing new […]

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August 2015 Trends Tracker

Trends Tracker Companies: AAPL, ADDYY, AMZN, BBRY, CAR, CHTR, COH, CMG, CSIQ, DIS, DISH, DTV, FB, FIT, FSLR, GME, GOOG/GOOGL, HTZ, IHRT, KATE, KORS, MCD, MO, MSFT, NFLX, NKE, P, PNRA, SKX, SUNE, TSE:QSR, TWC, TWTR, TWX, TYO:6758, TYO:7936, TYO:7974, UA, VIA/VIAB, WEN, WRC Click here to download the report   Summary of Findings Fitbit Inc. […]

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Sellers Still Give Priority to eBay But Have Adopted Other Sites As Well

Research Question: Are midsize to large online sellers prioritizing eBay’s Marketplaces over other options? Companies: AMZN, BABA, CNV, EBAY, ETSY, FB, GOOG/GOOGL, GRPN, LON:SPD, MELI, OSTK, SHLD, TSCDY, TYO:4755, WMT By: David Franklin Click here to download the report (.pdf)   Summary of Findings eBay Inc.’s (EBAY) Marketplaces remains the ecommerce site of choice among loyal […]

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Apple’s iOS 9 Initiatives Push Ad Tech Providers to Become More Innovative

Research Question: Will Apple’s ad-blocking capability within mobile Safari and the company’s prohibition of app-user data collection in iOS 9 cause ad tech companies to lose significant revenue? Companies: AAPL, ADBE, CRTO, FB, FUEL, GOOG/GOOGL, MM, NWS/NWSA, RUBI, TRMR, TUBE, TWTR, YHOO, YUME By: Chris Jenks Click here to download the report (.pdf)   Summary of […]

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July 2015 Trends Tracker

Trends Tracker Companies Covered: AAPL, ADDYY, AMZN, BABA, BBBY, CAR, CBS, CMCSA, CMG, DIS, DISH, EXPE, FB, FIT, GM, GOOG/GOOGL, HTZ, IHRT, KR, KRX:005930, MCD, MON, NFLX, NKE, OWW, P, PCLN, PNRA, PYPL, SBUX, SCTY, SFXE, SIRI, SKX, SUNE, SYT, RH, TGT, TRIP, TSLA, TWTR, TWX, TYO:6758, TYO:7201, TYO:7203, TYO:7936, UA, VSLR, WEN, WFM, WMT, WWW, […]

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Jul 27 2015 Media & Print

Local Advertising Shows Signs of Life

Research Question: Are national advertisers spending in the local markets again? Companies: AMCX, AMZN, CBS, CCO, CHTR, CMCSA, DIS, DISCA, DISH, DTV, FB, GCI, GOOG/GOOGL, IHRT, LAMR, MSFT, NFLX, NLSN, NWS/NWSA, NYT, P, RENT, SBGI, SCOR, SNI, SSP, T, TRCO, TWTR, TWX, VIA/VIAB, VZ, YHOO By: Rachel Dangermond Click here to download the report (.pdf)   Summary […]

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Consumers, Consolidation Sustain Z; Realtor.com Gains Momentum, and FB Takes Some Agent Ad Dollars

Research Question: Will Zillow continue to attract realtors’ advertising dollars despite industry resentment and improvements made to Realtor.com by News Corp.? Companies: FB, GOOG/GOOGL, NWS/NWSA, TWTR, Z By: Susan Jennings Click here to download the report (.pdf)   Summary of Findings Zillow Group Inc. (Z) will continue to attract real estate brokers’ advertising dollars because of its […]

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eBay Whisper

eBay Whisper

Research Question: Are mid-to-large sized online sellers prioritizing eBay’s Marketplace over other options? Report Available: August 6, 2015   Blueshift’s initial research shows eBay Marketplace’s gross merchandise value slowed last year but stabilized in the first two quarters of 2015. eBay plans to implement new strategies to increase traffic after suffering a downgrade from Google in its search […]

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Switch Wars: Faster, Better, Cheaper and Plentiful for Commodity Clouds

Research Question: With large-scale cloud players making their own switching gear, or considering it, and with switches from Chinese contract builders flooding the market, how will Arista continue to grow against traditional rivals like Cisco as well as new, low-cost competitors such as Mellanox? Companies: AMZN, ANET, BRCD, CSCO, EXTR, FB, GOOG/GOOGL, HPQ, JNPR, MLNX, SMCI, […]

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Ad Tech Whisper

Ad Tech Whisper

Research Question: Will Apple Safari’s ad-blocking and iOS 9’s prohibition of app user data collection cause ad tech companies to lose significant revenue? Report Available: July 31, 2015   Blueshift’s initial research shows countless sources fretting about AAPL’s ad-blocking and app data collection restrictions in its iOS 9 update. Ad tech firms, as well as advertisers […]

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