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CMCSA  // Posts tagged as "CMCSA"

Jul 27 2015 Media & Print

Local Advertising Shows Signs of Life

Research Question: Are national advertisers spending in the local markets again? Companies: AMCX, AMZN, CBS, CCO, CHTR, CMCSA, DIS, DISCA, DISH, DTV, FB, GCI, GOOG/GOOGL, IHRT, LAMR, MSFT, NFLX, NLSN, NWS/NWSA, NYT, P, RENT, SBGI, SCOR, SNI, SSP, T, TRCO, TWTR, TWX, VIA/VIAB, VZ, YHOO By: Rachel Dangermond Click here to download the report (.pdf)   Summary […]

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Jun 26 2015 Media & Print, Services

Advertising Update: Protracted Upfront Negotiations Result in CPM Rates That Are Flat to Up 4%

Research Question: Are CPM rates up in the upfront advertising market year to year? Companies: AMCX, CBS, CMCSA, DIS, DISCA, NWS/NWSA, SNI, TWX, VIA/VIAB By: Rachel Dangermond Click here to download the report (.pdf)   Summary of Findings Spending in the 2015–2016 upfront market is flat to down 5% for broadcast and cable networks. CPM rates […]

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June 2015 Trends Tracker

Trends Tracker Companies Covered:  AAPL, ADSK, AMBA, AMZN, ANGI, CHTR, CMCSA, COST, CTL, DDD, DISH, DTEGY, EBAY, FB, GOOG/GOOGL, GPRO, HKG:0992, HPQ, IHRT, KO, KR, KRX:005930/005935, LNKD, MSFT, NFLX, S, SBUX, SFM, SSYS, SWY, T, TGT, TMUS, TWTR, TWC, TWX, TYO:6758, VIA/VIAB, VZ, WFM, WMT, YELP, ZNGA Click here to download the report (.pdf)   Summary of […]

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Jun 12 2015 Media & Print, Services

Advertising Update: Cable and Broadcast Vie for Fewer Dollars

Research Question: Are advertisers continuing to shift spending away from TV? Companies: AMCX, CBS, CMCSA, DIS, DISCA, FOX, SNI, TWX, VIA By: Rachel Dangermond Click here to download the report (.pdf)   Summary of Findings Spending in the 2015-2016 upfront market is weaker than last year with budgets for broadcast and cable flat to down mid-single digits. […]

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Jun 05 2015 Consumer Goods, Services

Rentrak Gaining But Local Stations Sticking With Nielsen, Too

Research Question: Is Nielsen’s local TV business suffering? Companies: CBS, CHTR, CMCSA, DIS, DISH, DTV, FOX, MEG, NLSN, RENT, SBGI, SCOR, SSP, T, TRCO, TWC, VIA By: Seth Agulnick Click here to download the report (.pdf)   Summary of Findings Nielsen NV (NLSN) faces pricing and service pressure in the local TV market from competitor Rentrak […]

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Cable Broadband Domination Much Closer Than Thought

Research Questions: Who are the key players in a rapidly advancing collaboration to bypass the traditional carriers in a national expansion of fixed and mobile broadband access? How is it being connected, and who stands to gain? Companies: AKAM, CHTR, CMCSA, CSCO, CTL, CVC, DTV, GLW, LVLT, RKUS, STO:ERIC-A/B, T, TWC, VZ, ZAYO, WIN By: John […]

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May 2015 Trends Tracker

Trends Tracker Companies Covered: AAPL, ATVI, BABA, CBS, CMCSA, COH, CTL, DISH, EA, FB, GOOG/GOOGL, IBM, IHRT, INTC, KATE, KORS, KRX:005930/005935, LNKD, LVMUY, MSFT, NFLX, P, PHG, SCTY, T, TSLA, TTWO, TWTR, TWC, TWX, TYO:2432, TYO:6752, TYO:6758, TYO:7974, TYO:9766, VZ Click here to download the report (.pdf)   Summary of Findings Residential solar panel adoption among […]

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April 2015 Trends Tracker

Trends Tracker Companies Covered: AAPL, AMZN, BABA, CL, CMCSA, DD, DISH, DNKN, EA, EBAY, ETR:BMW, ETSY, F, FB, GM, GOOG/GOOGL, KING, KR, LNKD, MCD, MON, MSFT, NFLX, SALE, SIRI, SYT, T, TGT, TSLA, TWC, TWTR, TWX, TYO:6752, TYO:6758, TYO:7201, TYO:7203, VIA/VIAB, VZ, WFM, ZNGA Click here to download the report (.pdf)   Summary of Findings Purchases […]

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ADT Still Holding Off Others, DIY Looms As Next Threat

Research Question: Can ADT hang on to its share of the home security market as competition from cable/telecom companies and DIY products persists? Companies: AAPL, ADT, CKP, CMCSA, FTR, GOOG/GOOGL, HON, SWK, T, TWC, TYC, VZ Click here to download the report (.pdf)   Summary of Findings Ten of 16 sources reported rising overall demand for home […]

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Apr 07 2015 Media & Print, Services

First Quarter a Rough Ride for Local Advertising Markets

Research Question: With the proliferation of content, which advertising sector will wear the crown in 2015? Companies: AMZN, AOL, CBS, CCO, CMCSA, CMLS, DIS, DISCA, FB, GCI, GOOG/GOOGL, IHRT, LAMR, MSFT, NFLX, NLSN, NWS, P, RENT, SBGI, SNI, SSP, TWTR, TWX, VIA, YHOO By: Rachel Dangermond Click here to download the report (.pdf)   Summary of Findings This year […]

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