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Communications  // Browsing posts in Communications

Millennial Media Lacks a Multiscreen Solution to Fend Off Larger Competitors

Research Question: Will Millennial Media continue to grow its market share in mobile advertising, or fall victim to increasing competition from larger industry players? By: David Franklin Companies: AAPL, AMZN, AOL, FB, GOOG, LNKD, MM, MSFT, P, RLOC, YHOO Click here to download the report (.pdf)   Summary of Findings Eight app developers and industry specialists were negative […]

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PLCM’s Portfolio to Grow with Large Users, but Small Users Are Cautious

Research Question: Will an improved portfolio offering and a unique software solution lead to sales gains for Polycom in 2013? By: Reverdy Johnson Companies: AVSR, CSCO, GOOG, HKG:0763, LOGI, MSFT, PLCM, RVBD, SHOR Click here to download the report (.pdf)   Summary of Findings Ten of 11 equipment vendors and large corporate end users in the U.S. and […]

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Pricing Stable, Demand Increasing for Carrier-Neutral Data Centers

Research Question: How will current pricing, capacity and competitive trends affect Equinix, Telecity and Interxion in 2013? By: David Franklin Companies: CBG, COR, CTL, DFT, DLR, EQIX, INXN, JLL, LON:TCY, LVLT, TYO:9433 Click here to download the report (.pdf)   Summary of Findings Pricing, capacity and competitive trends will favor Equinix Inc. (EQIX) and Interxion Holding NV (INXN) […]

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Polycom Whisper

Polycom Whisper

Research Question: Will an improved portfolio offering and a first-of-its-kind software solution lead to sales gains for Polycom in 2013? Companies Covered: Polycom (PLCM), Cisco (CSCO), Hewlett-Packard (HPQ), ShoreTel (SHOR), Riverbed Technology (RVBD) Radvision (RVSN), Logitech (LOGI) Report Available: April 11, 2013   Blueshift’s initial research indicates Polycom now offering one of the most comprehensive product portfolios […]

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RIMM Whisper

RIMM Whisper

Research Question: Will BlackBerry 10 save Research in Motion? Companies Covered: Research in Motion (BBRY) Report Available: Feb 21, 2013   Initial research by Blueshift indicates RIM attempting to attract consumers, enterprise clients, and app developers to its new operating platform, though whether it succeeds remains a question.   Observations On Jan. 30, BlackBerry will release its […]

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No Spending Cliff for Advertising, Only Muted Growth in 2013

Research Question: Will the scatter and spot TV advertising markets see post-election spending in the fourth quarter? By: Rachel Dangermond Companies: AOL, BLC, CBS, CMCSA, DIS, DISCA, FB, GCI, GOOG, JRN, LAMR, LNKD, MSFT, MNI, NFLX,  NWS, NYT, P, SBGI, SNI, SSP, TWX, VCI, VIA, YHOO Click here to download the report (.pdf)   Summary of Findings The scatter […]

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Dec 06 2012 Communications, Technology

Nokia’s W8 Phone Catches More Consumers’ Attention, Needs More Apps

Research Question: Will Nokia’s new Windows 8 Phones be this holiday season’s surprise winners in smartphone sales? By: Susan Jennings Companies: AAPL, GOOG, MSFT, NOK, RIMM Click here to download the report (.pdf)   Summary of Findings Nokia Corp.’s (NOK) Lumia 920 is the most praised Windows phone to date, prompting some pro-Android (Google Inc./GOOG) and iOS (Apple […]

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Nokia Whisper

Nokia Whisper

Research Question: Will Nokia’s newly available Window 8 phone models be the surprise winner in smartphone sales this holiday season? Companies Covered: Nokia (NOK), Microsoft (MSFT)   Initial research by Blueshift indicates strong launch sales for Nokia’s Lumia 920, though holiday and long-term sales trends, and the new platform’s ability to regain its lost market share, […]

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Aug 31 2012 Communications, Technology

Nokia’s Growth from Lumia Windows 8 Phone Will Be Slow, Threatened

Research Question: Will the Lumia Windows Phone 8 spark sales growth for Nokia? By: Susan Jennings Kantari Companies: AAPL, GOOG, KS:005930, MSFT, MSI, NOK, RSH, S, T, TPE:2498, TSE:RIM/RIMM, VMED, VZ Click here to download the report (.pdf)   Summary of Findings The newest Lumia smartphone will create slow growth rather than a real sales spark for Nokia […]

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Nokia Whisper

Research Question: Will Nokia’s September launch of their Windows 8 Lumia smartphone be the lifeline that sparks growth? Companies: Nokia (NOK), Microsoft (MSFT)   Initial research by Blueshift indicates lagging Nokia Lumia sales that could be enriched by the release of Windows 8.   Observations According to a recent report, Nokia will unveil its new […]

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