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Real Estate  // Browsing posts in Real Estate

Jun 23 2015 Financial, Real Estate

CoStar’s Apartments.com Advances Confined to the High-End Market for Now

Research Question: Are property managers satisfied with their ROI and quality/quantity of leads from CoStar’s Apartments.com? Companies: CSGP, FB, GOOG/GOOGL, NWS/NWSA, RP, Z By: Chris Jenks Click here to download the report (.pdf)   Summary of Findings CoStar Group Inc.’s (CSGP) investment in com has led to some increases in lead quality and ROI among large […]

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Zillow Whisper

Zillow Whisper

Research Question: Will Zillow continue to attract realtor advertising dollars despite realtor resentment and an improving Realtor.com? Report Available: July 23, 2015   Blueshift’s initial research shows many realtors still despise Zillow, yet the company is signing a large number of MLS contracts to increase quality and quantity of listings, consumers still love Zillow, and some […]

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Consumer Demand for Zillow Makes the Site a Necessary Evil for Agents

Research Question: Do Zillow and Trulia hold pricing power over agents? How much of their budgets are agents willing to allocate to these sites? Companies: MOVE, TRLA, Z By: Susan Jennings Click here to download the report (.pdf)   Summary of Findings The only sources with positive feedback on Zillow Inc.’s (Z) ROI were those with Premier and […]

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Zillow & Trulia Whisper

Zillow & Trulia Whisper

Research Question: Are real estate agents spending more or less of their ad budgets with Zillow/Trulia and will they partner with these syndication sites if MLS feeds are cut off? Companies Covered: Zillow (Z), Trulia (TRLA), Realtor.com (MOVE) Report Available: July 25, 2014   Blueshift’s initial research shows continued growth in real estate syndication sites like Zillow and Trulia […]

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NAR Attendees Approve of MLSs’ Efforts to Limit Data to Third-Party Sites Z, TRLA

Research Question: Were NAR Conference attendees discussing MLSs’ attempts to control data at the expense of third-party sites like Zillow and Trulia? Companies: MOVE, TRLA, Z By: Susan Jennings Kantari Click here to download the report (.pdf)   Summary of Findings Real estate professionals attending the recent NAR Conference informally but frequently discussed multiple listing services’ (MLSs) recent […]

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Zillow Faces More Competition As MLSs Tighten Control of Their Data

Research Question: Will realtors’ dissatisfaction with Zillow as well as new consumer-facing efforts by local MLS sites and Realtor.com lead to Zillow’s downfall? By: Susan Jennings Kantari Companies: MOVE, TRLA, Z Click here to download the report (.pdf)   Summary of Findings Zillow Inc. (Z) is making efforts to improve real estate agents’ satisfaction with its services, but […]

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Zillow Whisper

Zillow Whisper

Research Question: Will realtors’ dissatisfaction with Zillow as well as new consumer-facing efforts by local MLS sites and Realtor.com lead to Zillow’s downfall? Companies Covered: Zillow (Z); Move Inc. (MOVE); Trulia (TRLA) Report Available: October 29, 2013   Blueshift’s initial research shows Z seeing growth in its consumer and agent base, but the expansion of Realtor.com […]

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Apr 16 2013 Financial, Real Estate

Zillow Has Little Room to Raise Prices, Is Largely Dispensable

Research Question: How do executives at large real estate firms view Zillow’s value? By: Susan Jennings Kantari Companies: MOVE, TRLA, Z Click here to download the report (.pdf)   Summary of Findings Nine of 10 sources—all executives at large real estate firms—view Zillow Inc. (Z) as dispensable given its lack of a unique offering amid a sea of […]

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Pricing Stable, Demand Increasing for Carrier-Neutral Data Centers

Research Question: How will current pricing, capacity and competitive trends affect Equinix, Telecity and Interxion in 2013? By: David Franklin Companies: CBG, COR, CTL, DFT, DLR, EQIX, INXN, JLL, LON:TCY, LVLT, TYO:9433 Click here to download the report (.pdf)   Summary of Findings Pricing, capacity and competitive trends will favor Equinix Inc. (EQIX) and Interxion Holding NV (INXN) […]

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Supply Chain Has Positive Outlook on Home Renovations

Research Question: Will the improving trend in home renovations and remodeling provide widespread stimulation of the building supplier market? By: Susan Jennings Kantari Companies: DHI, FNMA, HD, LOW, MAS, SWK, USG, WHR Click here to download the report (.pdf)   Summary of Findings Service, material and retail suppliers report year to year growth of as much as […]

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