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Consumer Goods  // Browsing posts in Consumer Goods

Estee Lauder Idea Proposal (EL)

Estee Lauder Idea Proposal (EL)

Can Estee Lauder successfully penetrate and compete in the specialty makeup segment? Report Available: April 13, 2017   Blueshift’s initial research shows EL adversely affected by the decline in traffic in department stores, its core distribution channel. In an effort to stay current and go where the customers are, EL is pushing into the specialty […]

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Deckers Idea Proposal (DECK)

Deckers Idea Proposal (DECK)

Will Deckers’ UGG survive the decline of the department store and the mall by growing its direct to consumer revenue? Report Available:April 12, 2017   Blueshift’s initial research shows DECK pivoting to emphasize its direct-to-consumer channel after another poor performance in the wholesale channel as department stores and malls continue their steady decline. DECK’s ecommerce […]

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Under Armour Idea Proposal (UA)

Under Armour Idea Proposal (UA)

Has Under Armour’s brand been tarnished by CEO Kevin Plank’s comments about and involvement with President Trump? Report Available:March 23, 2017   Blueshift’s initial research found controversy surrounding UA on the heels of CEO Kevin Plank’s praise of President Trump. Backlash ensued, including from some of the brand’s highest profile athletes, and Plank was forced […]

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Signet Faces Another Tough Holiday As Valentine’s Also Disappoints (SIG)

Research Question: Will Signet Jewelers rebound from disappointing holiday sales with strong Valentine’s Day business? Companies: CPH:PNDORA, SIG By: Reverdy Johnson Click here to download report (.pdf)   Summary of Findings None of Signet Jewelers Ltd.’s (SIG) three main retailers—Zales, Kay Jewelers and Jared—had positive year-to-year store sales for Valentine’s Day. In fact, Zales and […]

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Dollar Tree’s Family Dollar Integration Gaining Traction, Still a Work in Progress (DLTR)

Research Question: Are Dollar Tree’s integration initiatives for its Family Dollar stores producing cost savings and sales growth? Companies: BRK.A/B, CVS, DG, DLTR, FLO, PEP, TGT, TYO:3382, WBA, WMT By: David Franklin Click here to download report (.pdf)   Summary of Findings Dollar Tree Inc.’s (DLTR) changes and initiatives for Family Dollar continue to be […]

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Carter’s Wholesale Business Squeezed by Private Label; Amazon Not a Solution Yet (CRI)

Research Question: Will Carter’s wholesale business withstand private-label competition in 2017? Companies: AMZN, CRI, FINL, FL, HBI, JCP, KSS, M, NKE, PLCE, RL, ROST, TGT, TJX, WMT, UA By: Reverdy Johnson Click here to download report (.pdf)   Summary of Findings Carter’s Inc. (CRI) faces an uphill battle in the wholesale channel, combatting the rise […]

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Signet Jewelers Idea Proposal (SIG)

Signet Jewelers Idea Proposal (SIG)

Will Signet Jewelers rebound from disappointing holiday sales with strong Valentine’s Day business? Report Available:February 27, 2017   Blueshift’s initial research shows SIG coming off a disappointing holiday that was weak across the industry. The company is hopeful for a Valentine’s Day rebound with a focus on online execution and sales of its branded collections. […]

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Netgear on Track to Achieve Projected Revenue Growth in 2017 (NTGR)

Research Question: Will Netgear’s commercial and retail business segments achieve the 10% revenue growth expected by the company in 2017? Companies: ARRS, CSCO, DVMT, GOOG/GOOGL, HPE, JNPR, LOGI, NTGR, SHE:002528, TPE:2332, TPE:2357, UBNT By: Reverdy Johnson Click here to download report (.pdf)   Summary of Findings Netgear Inc.’s (NTGR) retail and commercial business segments are expected […]

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Skechers’ Q1 Orders Slip at Major Buyer, But 2H17 Holds Promise (SKX)

Research Question: Will Skechers’ domestic wholesale business continue to be a drag, or will new products revive the brand in 2017? Companies: ADDYY, CAL, DKS, ETR:PUM, KRX:081660, KSS, NKE, SKX, TYO:7936, UA, VFC, WWW By: Seth Agulnick Click here to download report (.pdf)   Summary of Findings Skechers USA Inc. (SKX) is struggling to regain […]

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Douglas Dynamics Idea Proposal (PLOW)

Douglas Dynamics Idea Proposal (PLOW)

Will Douglas Dynamics’ snowplow sales meet expectations this winter? Report Available: February 23, 2017   Blueshift’s initial research found high expectations for PLOW sales in the back half of winter. Snowfall totals have vastly exceeded averages in some areas of the country but lagged in others. An uptick in pickup truck sales could bode well […]

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